OnPets: an app for safe animal care

Authors

Ana Laura Coimbra dos Santos
Jéssica de Paula Corrêa

Keywords:

pets, app, safe

Synopsis

OnPets is a 100% online company, and was created with the aim of ensuring that the Pet is safe and comfortable when outings, and that your tutor feels carefree about where your pet will be. OnPets serves the customer by providing not only the option of walks and runs, but also with products and other types of services, such as veterinarians, animal SOS and bathing and grooming. The company has an interactive application, where the customer has several possibilities, such as adoption, pet shop partners, contact with kennels for donation and adoption; OnPets focuses on customers who care about and value the well-being of their pet, with the differential being the availability of drivers and products within the app, also having zero monthly fees for using the app and discounts according to the amount of purchases. We have as Initial Investment, the capital of R$620,000.00, which will be capitalized through the investment of the partners and with the estimated profitability index of 288.16%. With a payback period of 3.4 years and an expected break-even point of 336% considering gross revenue over 5 years.

References

SANTOS, Ana Laura Coimbra dos; CORRÊA, Jéssica de Paula. OnPets: um app para o cuidado com animais de estimação. 2023. 28f. Projeto (Graduação em Administração) – Faculdade Minas Gerais, Belo Horizonte, 2023.

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Published

June 30, 2023