Business plan: Hermes Bier

Authors

Felipe Augusto Ferreira Costa
Rafael Costa de Oliveira
Stefan Mineiro Motta

Keywords:

craft beers, business, beer market, empreendedorismo

Synopsis

Water, malt and hops are essential ingredients for making a drink that is appreciated all over the world. It's about the beer! Apparently, the combination of these elements is extremely simple, however, through it it is possible to produce dozens of styles with totally different flavor, aroma and bitterness, capable of pleasing countless people's taste buds. This business plan presents Hermes Bier, a company whose purpose is to sell craft beers through the home delivery system, at night, in the city of Belo Horizonte. In order to offer comfort, convenience and security, the organization seeks to solve some problems by proposing innovative solutions focusing its actions to meet the needs of its customers.

References

COSTA, Felipe Augusto Ferreira; OLIVEIRA, Rafael Costa de; MOTTA, Stefan Mineiro. Plano de negócio: Hermes Bier. 2019. 38f. Projeto (Graduação em Administração) – Faculdade Minas Gerais, Belo Horizonte, 2019.

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Published

June 30, 2019